People Are Spending 20% More Time in Apps During Quarantine

People Are Spending 20% More Time in Apps During Quarantine

It is not surprising that people began to spend more time on the phone during self-isolation. Based on the latest App Annie report, users began to spend 20% more time on games and social networks than normal hours.

User spending in iOS and Android apps increased by 15% and 5%, beating quarterly spending rate in apps and reaching the point of $23.4 billion worldwide.

As for non-gaming applications, the situation is similar. Based on the chart presented above, residents of Italy are now spending more time on social media and other non – gaming apps, than any other country.

Summarizing the data from the report — this is the best time to connect with audiences. Mind that business’ online promotion can help you earn money even during quarantine when all physical stores are closed.

No Comments

Sorry, the comment form is closed at this time.